My name is Lulu.

I coach with structure, discipline, and uncompromising standards. My work is grounded in execution, not motivation, and built around consistency, accountability, and clear expectations. I take a direct, results-driven approach because progress requires clarity, not comfort, and systems that hold up when life gets demanding.

That philosophy comes from lived experience.

I’m a first-generation Latina. I became a single mom as a teenager and learned early how to carry responsibility without waiting for ideal circumstances. I also began caring for my father medically at fifteen, which led me into healthcare early and eventually into nursing. I’ve lived through trauma and an abusive relationship, not as an identity, but as part of what shaped my expectations of myself.

Professionally, I’m a nationally certified nurse with ten years in critical care and a nationally qualified bodybuilder with twelve years of training. Both paths demand discipline, precision, and long-term consistency. I am continuing to build my own path by advancing my career, pursuing my PhD, and working toward earning professional status in bodybuilding. I don’t believe in choosing a single lane. I believe in sustained effort and earned growth.

Today, I coach women who want standards, accountability, and results they can stand behind. Women who are done negotiating with themselves and ready to train, eat, and live with intention. If you’re looking for shortcuts or constant motivation, I’m not your coach. If you want clarity, structure, and execution — you’re in the right place.

That’s how I coach.